Types of Media: Print, Broadcast, New Media (Lecture)

Types of Media: Print, Broadcast, New Media

PRINT	BROADCAST	NEW MEDIA
Books	Books	Television
Newspapers	Newspapers	YouTube
Magazines	Television	Car Radio
Mimeograph	Car Radio	Social Networking Site
Journals	Social Networking Site	Cellular Phone
	Magazines	Films/Movies
	Cellular Phone
	Film/Movie

   Print Media 

Print media is any published material which disseminates information with the use of printing machines. It includes newspapers, magazines, posters, and other materials that have printed texts on it.

Broadcast Media

Broadcast media is the media used in spreading information, texts, ideas, and knowledge in a broad and expansive way, with the use of technologies.

New Media

New Media is the media that involves the use of the modern technology and different modern platforms to disseminate information. 

Media Convergence

MEDIA CONVERGENCE IN:	PLATFORM	SPECIFIC EXAMPLE
COMMUNICATION	Social Networks	Messenger, Twitter, Yahoo Mail
EDUCATION	Learning Management System	Edmodo, Google Classroom, Genyo
ADVERTISEMENT/COMMERCIAL	Product Advertisements	Jollibee, McDo, Chowking, Mang Inasal
NEWS	News Agency	Philippine Star, Inquirer, Manila Bulletin
ENTERTAINMENT	Multimedia Personality	Kris Aquino, Alex Gonzaga

Synthesis

1. Describe how new technologies have led to the convergence of traditional and new media.

Media convergence has drastically changed our lives in many ways. Trough media, we can incorporate now all the information that we can get from traditional media which can help us spread information faster and more efficient. Since traditions have been in history for a long time, people have then chosen to evolve where it's already written and congregated it with the new media.

2. Explain how media convergence creates new opportunities for interaction.

Media convergence is the evolution of technology, where technological products are combined with one another to perform similar tasks. It creates new platforms which people can use as a new way to interact with other people. For example, traditionally, old generations usually write letters for their loved ones and send it through snail mail but now, millennials and even the older people use Facebook Messenger to send their messages, especially if the receiver is from afar.

3. Describe the use of one or two forms of new media to share knowledge and information on a current issue in society.

With the use of one or two forms of new media, information can be disseminated easily and very quickly. Nowadays, messages and information can be spread in just a blink of an eye. We just need to verify if the message that we have received is accurate or not. After all, it all depends on the way we decode it.

4. Explain how a person could be portrayed in public in the age of media convergence.

In the age of media convergence, media personalities have great impact with the way how their viewers act in real life. They greatly influence their viewers with their physical look, actions, and behaviors. For instance, YouTube vloggers can be considered as the most influential people on the internet. Through their videos, they share their everyday activities and how they interact with other people and with these, their viewers may or may not imitate their actions because they are the ones whom they look up to.