Types of Media: Print, Broadcast, New Media
PRINT
|
BROADCAST
|
NEW MEDIA
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Books
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Books
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Television
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Newspapers
|
Newspapers
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YouTube
|
Magazines
|
Television
|
Car Radio
|
Mimeograph
|
Car Radio
|
Social Networking Site
|
Journals
|
Social Networking Site
|
Cellular Phone
|
|
Magazines
|
Films/Movies
|
|
Cellular Phone
|
|
|
Film/Movie
|
|
Print Media
Print media is
any published material which disseminates information with the use of printing
machines. It includes newspapers, magazines, posters, and other materials that
have printed texts on it.
Broadcast
Media
Broadcast media
is the media used in spreading information, texts, ideas, and knowledge in a
broad and expansive way, with the use of technologies.
New
Media
New Media is the
media that involves the use of the modern technology and different modern
platforms to disseminate information.
Media Convergence
MEDIA CONVERGENCE
IN:
|
PLATFORM
|
SPECIFIC
EXAMPLE
|
COMMUNICATION
|
Social Networks
|
Messenger, Twitter, Yahoo Mail
|
EDUCATION
|
Learning Management System
|
Edmodo, Google Classroom, Genyo
|
ADVERTISEMENT/COMMERCIAL
|
Product Advertisements
|
Jollibee, McDo, Chowking, Mang Inasal
|
NEWS
|
News Agency
|
Philippine Star, Inquirer, Manila
Bulletin
|
ENTERTAINMENT
|
Multimedia Personality
|
Kris Aquino, Alex Gonzaga
|
Synthesis
1. Describe how new
technologies have led to the convergence of traditional and new media.
Media convergence has drastically
changed our lives in many ways. Trough media, we can incorporate now all the
information that we can get from traditional media which can help us spread
information faster and more efficient. Since traditions have been in history
for a long time, people have then chosen to evolve where it's already written
and congregated it with the new media.
2. Explain how media
convergence creates new opportunities for interaction.
Media convergence is the
evolution of technology, where technological products are combined with one
another to perform similar tasks. It creates new platforms which people can use
as a new way to interact with other people. For example, traditionally, old
generations usually write letters for their loved ones and send it through
snail mail but now, millennials and even the older people use Facebook
Messenger to send their messages, especially if the receiver is from afar.
3. Describe the use of one or
two forms of new media to share knowledge and information on a current issue in
society.
With the use of one or two forms
of new media, information can be disseminated easily and very quickly. Nowadays,
messages and information can be spread in just a blink of an eye. We just need to
verify if the message that we have received is accurate or not. After all, it
all depends on the way we decode it.
4. Explain how a person could
be portrayed in public in the age of media convergence.
In the age of media convergence, media personalities have great impact with the way how their viewers act in real life. They greatly influence their viewers with their physical look, actions, and behaviors. For instance, YouTube vloggers can be considered as the most influential people on the internet. Through their videos, they share their everyday activities and how they interact with other people and with these, their viewers may or may not imitate their actions because they are the ones whom they look up to.